Bicycles are a popular, convenient, and sustainable mode of transportation, but they are also vulnerable to theft and damage. With the increasing popularity of cycling as a mode of transportation, the demand for infrastructure and support for bike riders is on the rise. A solution was needed, and MIOO is the answer.
MIOO Cycling is an app and platform offering smooth bike ownership throughout the bike’s lifecycle. It has been developed by a start-up which is part of our community. The app allows cyclists to keep track of their bike’s service history, book repair and maintenance services, and register the bike in the antitheft and insurance programme. Additionally, the app’s potential for environmental impact aligns with the growing trend of sustainable investing. By investing in these innovative platforms, investors can support a more sustainable and equitable transportation system.
How does MIOO work?
The Swedish bike repair app is making at-home bike services easier than ever. You simply book a time and location through the app and a MIOO Bike Buddy will come to service or repair your bike wherever you are. It provides a range of services, including maintenance, repair, and accessories, making it easy for riders to keep their bikes in top condition. The insurance component protects against theft and damage, giving riders peace of mind. In the event of theft, the app’s antitheft programme enables the tracking of stolen bicycles in real time, increasing the chances of recovery. With MIOO Cycling, cyclists can feel confident and secure, knowing that their bikes are protected and well-maintained.
The difference between MIOO and all the many other mobile bike repairs that exist is that MIOO is not a bike repair mechanic scheme – MIOO is possible thanks to bike buddies. A bike buddy is a private individual that is passionate about bikes and know how to fix and maintain a bike on a every day need basis. Could be your neighbor or someone working next door.
What are the benefits of MIOO?
Firstly, the app’s maintenance services promote the longevity and efficiency of bicycles. Well-maintained bikes require less energy to operate, reducing the overall carbon footprint of cycling as a mode of transportation.
Secondly, the app’s insurance coverage encourages the use of bicycles as a primary means of transportation. By offering protection against theft and damage, the app provides reassurance to bike riders who may otherwise be hesitant to rely on their bikes for everyday use.
Finally, as more people use the app and platform, the demand for bike-friendly infrastructure may increase, leading to a more sustainable and equitable transportation system.
EIT Urban Mobility believes MIOO Cycling has the potential to revolutionize the cycling industry, making it more accessible and convenient for all. We look forward to seeing how this start-up develops and the positive impact it has on the cycling community.
Do you want to know more about #MIOO Cycling’s mission and its solutions?
Visit the company website and LinkedIn.
This article is part of Why we invested? series presenting EIT Urban Mobility equity portfolio.
About the author
Catarina Andrez – Impact Officer at EIT Urban Mobility, passionate about impact investments and supporting early-stage start-ups in their path to contribute to a future sustainable urban mobility. Contact at: catarina.andrez@eiturbanmobility.eu
